Email marketing is a fundamental aspect of any online business. While there are free tools that you can use, nothing beats the full features of the paid ones. Two of the most commonly recommended are GetResponse and AWeber.
The main difference between AWeber and GetResponse is that GetResponse offers more services at a better price. For example, you can have a webinar on GetResponse, but you can’t do this on AWeber.
Today, in this AWeber vs GetResponse review, I will share with you all the facts you need to know so you can decide what the better option is. Over the years, I have used both, they are excellent tools but one of them is a better choice so let’s get down to it!
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Main Features of GetResponse
GetResponse offers quite a lot of exceptional features that are designed to cover a lot of functions.
Below are some of its main game-changers:
1. Autoresponders
Sending repetitive messages can be time-consuming. With this feature, you can automatically deliver updates to your subscribers. You can embed email sign-up forms on your website, and then create a series of emails that the system, would send to your subscribers.
2. Ecommerce Integrations
GetResponse is flexible in the sense that you can use it on your website without coding. You can integrate it with your existing shops in Shopify, Etsy, and other web-building platforms.
What this does is that you do not have to hire a coder to do the integration. After you do it yourself, all the people who sign up in your subscription form on your website will be put in a list in your GetResponse dashboard.
3. Automation Flows
These automation flows will be responsible for determining your traffic’s behavioral patterns and setting the right marketing solutions according to the data gathered. This feature will allow you to provide a guided experience for your site’s visitors.
4. Webinars
The platform also offers webinars which will be useful for live discussions between you and your audiences. This is a good addition to generating leads and engagements. You can host a free webinar, or you can ask people to pay. The webinar also allows you to ask participants to register before joining.
5. Premade Funnels
Ready-to-use funnels are also available. These can come in the form of sales, lead magnets, list building, and webinars.
These are the main features that you want to get your hands on. The goal of GetResponse is to provide a functional service which explains its broad coverage for features. It also aims to cater to all sorts of businesses, from solo entrepreneurs to large companies.
Pros and Cons of GetResponse
All software programs have pros and cons. Let us take a look at the pros of GetResponse first.
High Deliverability Rate
The deliverability rate refers to how much of the emails are actually sent to a subscriber’s main inbox instead of either the spam or junk folder. GetResponse is transparent with its performance and capability. It claims that it has a 99% rate which makes it ahead of its competitors.
Provides Webinars
Webinars are a feature that is only offered by a few applications. This is a good strategy for gaining engagements and forming relationships with your consumers. Aside from that, you can also make money out of this if you can gather enough experienced speakers.
The only con that I can think of is the limited support.
GetResponse has quite limited connections for customer support. This is backed up by the experiences of its long-term users. It only offers dedicated phone support to Max plans which can be a hassle if you have an urgent concern and you’re on the lower plans.
Pricing Plans of GetResponse
GetResponse offers 4 customizable plans.
Basic
- Starts at $15/month
- 1 Sales Funnel
Plus
- Starts at $49/month
- 5 Sales Funnels
- 5 Webinar Funnels
- 5 Workflows
- 100 Attendees for Webinar
- 3 Users
Professional
- Starts at $99/month
- Unlimited Sales Funnels
- Unlimited Webinar Funnels
- Unlimited Workflows
- 300 Attendees for Webinar
- 5 Users
Max
This plan’s price will depend on your requirements. This also includes all functions of the program.
The prices stated above are for a list size of 1,000 only. You can modify it according to how big you want it to be to arrive at the right price.
This can be stretched to up to 100,000 subscribers. They also offer a 30-day free trial, so you can decide on whether it fits your needs or not.
You can also avail of an 18% discount if you pay for a whole 12 months, and a whopping 30% less if you choose to pay for 24 months.
Main Features of AWeber
Now, let us take a look at the features of AWeber.
1. Email Creator
The platform features a drag-and-drop email builder. It also has a template library, which you can use of you do not like to design your email subscription form. This means that you don’t need to have any experience in coding and programming to start designing.
Furthermore, their system is also equipped with an AI-powered designer that will automatically provide you with professional templates in seconds.
2. Automated Marketing
This feature will be responsible for delivering the right campaigns to the right people at the right time. It will identify the people you tagged to find other visitors with the same criteria. This will ensure accurate targets and personalized communications.
3. Performance Analytics
Real-time statistics about your strategy’s effectiveness are also provided instantly. This will help you in monitoring your actions and understanding what you lack. Results may include the number of opens, clicks, and gathered sales.
4. List Management
This will allow you to organize your subscribers and segment them into groups. This is significant in the process of customer engagement. This will also let you create sign-up forms to earn contacts.
5. Mobile App Services
AWeber’s features are not limited to desktops. They also provide tools for mobile users so they can still perform tasks remotely. Here are the applications you can use along with their functions:
- AWeber Atom – For creating lead forms
- Curate – For designing and sending newsletters
- AWeber Stats – For monitoring analytics
Having these tools can help you be more productive even in times without a computer by your side.
The platform’s features will be helpful in extending your site’s functionality, especially in the field of marketing.
Pros and Cons of AWeber
Now, here are the pros of AWeber.
Has a Free Plan
AWeber offers a free plan that is not time-limited. It is an actual package that involves features that you can opt for if you are not yet ready to commit to paid plans. Although it has limited functions, this can still be helpful for beginners or those who just want to try out their service.
Unmatched Support
The platform is also known for having outstanding customer service. Its users have commended it for living its promise of having a 24/7 support.
And here are the cons of AWeber:
Lacks Some Functions
The downside of AWeber is that it lacks some common features that other platforms already offer. An example of this is the A/B testing feature. A/B testing, also commonly called “split testing” is a crucial part of online marketing and you can find a concise explanation of what it is right here.
Expensive Paid Plans
Compared to GetResponse, AWeber is slightly more expensive, especially if you have a large number of subscribers. This is disadvantageous if you want to upgrade from your free plan to a paid one.
Pricing Plans of AWeber
AWeber, on the other hand, only offers 2 plans:
Free
- Free
- 0-500 Subscribers
- 3,000 Monthly Emails
- 1 List Profile
Pro
- Starts at $19.15/monthly
- 0-500 Subscribers
- Unlimited Emails
- Unlimited List Profiles
Just like GetResponse, you can also set your desired number of subscribers. This can reach 25,000 at a maximum. This is quite small, so if you need more, they recommend that you contact them through their provided contact number.
The good thing, on the other hand, is that the Pro Plan consists of all the features no matter the list size. You can also get discounts if you choose to pay quarterly or annually.
The Last Word: AWeber vs GetResponse
All in all, I will go for GetResponse. It does have everything that AWeber has to offer, and more. At the price of $15 a month, you will get a ton of features that you would typically have to pay to other autoresponders at a higher rate.
I have been using GetResponse myself for quite a while now, and I can say without a doubt that this is, by far, one of the best autoresponders that I have tried. All in all, I have no regrets, and I highly recommend it.
Getresponse is our number one pick for email hosting and you can discover why we rate it so highly in our full review here on the HostingSmarts blog.